Year
2025
Client
Insurance Brar
Category
Brar is a RIBO-licensed insurance advisor serving Ontario. Lumos Digital Solutions partnered with Brar Insurance to modernize its social media presence and create a scalable content strategy powered by AI. The objective was to increase brand awareness, educate potential clients about insurance products, and establish Brar Insurance as a trusted resource within the community. Through a combination of Instagram marketing, AI generated content, and strategic audience engagement, Lumos helped transform social media into a consistent lead generation and brand building channel.
Lumos leveraged AI generated graphics, captions, content calendars, and audience specific messaging to improve engagement and reach. Content was designed to simplify complex insurance topics into easy to understand posts that resonated with homeowners, business owners, families, and new insurance buyers. The strategy helped build trust with prospective clients while positioning Brar Insurance as a knowledgeable and approachable advisor.
Through ongoing optimization and performance tracking, Lumos refined content based on audience behavior and engagement trends. The result was increased visibility, stronger audience engagement, and a growing social media community that contributed to greater brand recognition and lead generation opportunities. By combining AI powered content creation with a strategic Instagram marketing approach, Brar Insurance established a scalable and efficient digital marketing system to support long term growth.
Key Outcomes
Increased Instagram reach by over 200%
Grew follower base by 85% within six months
Produced 3x more content through AI
Increased inquiries generated through Instagram and social channels
Established a consistent content publishing strategy with calendar
Results shown are illustrative and should be adjusted to reflect actual performance metrics before publication.
